You might notice these totally rad green infested stores called "Fresh & Easy" which I thought, at first glance, was some type of Bath & Body Works + Bed, Bath & Beyond ...or something like that...anyone else? Turns out it's a super neat grocery store that's heavily design + space conscious. They focus on fresher, healthier foods, smarter meal portions, comfortable-on-the-eyes packaging of their products, and an overall clean, relaxed shopping environment with low prices. My first impressions was that this place was going to be expensive in order to pay for the cutie-ness of the environment. I was wrongasaurus.

I guess UK based retailed Tesco is going to try to take the U.S. grocery chain market by storm...slow storm if Walmart has anything to say about it. While they are an underdog, I am rooting for them! They've propped their headquarters in El Segundo and they've got a huge distro in Inland Empire that boasts California's largest solar panel roofing system. The format was supposed to be small, but the store we went to today on La Palma and Valley View wasn't that small. It was rather spacious. I was really into all the packaging and display. It was just different and less cluttered. They have their own brand of tofu, soy milk, meats, you name it. I also dig what the company what the company does or is trying to do with opening and settting up shop near lower income areas. I am not sure if they have succeeded this goal quite yet but hopefully they will.

If you're into the "green" life...or just tired of cramped space at Trader Joe's, you oughta come down...it's a great alternative. And if you're going there anytime soon, take me. Here are the locations. Have Fun!

This is the one we went to today.
VALLEY VIEW & LA PALMA
7880 E. Valley View St.
Buena Park, CA 90620
(714) 522-2672

Hours: Everyday 8am-10pm

Labels: Food, ShoutsOfAdoration, store